Digital Boots Online: The Conference!

digital boots online

The next Organizing 2.0 training conference has a date: June 6+7. And we’re proud to be returning to the site of our first conference ever, way back in 2009: The Murphy Institute. Once again, we’ll be bringing together the labor and organizing world’s most enthusiastic trainers in organizing, digital strategy, social media, grassroots fundraising and advocacy.

Register today

The Organizing 2.0 Conference (our 5th!) brings organizers together for workshops, trainings, discussions, consulting and networking, visionary speakers, and thoughtful debates about our strategies and practices.

Over two days in Manhattan hundreds of people will come together to learn from each other, share stories and build our skills, organizations and movements.

Featured tracks include online to offline organizing, digital strategy on a budget, member engagement and grassroots fundraising. (We’re still accepting ideas for speakers and workshops – let us know what you need and/or what you can offer.)

Register today

The cost is $100 for the two full-days. Scholarships are available. This year’s conference is brought to you by our partners:  The Murphy Institute for Worker Education (CUNY), New York State AFL-CIO, New York City Central Labor Council, and the New York Civic Engagement Table. Dozens of other organizations, sponsors, volunteers and donors will be announced in the coming days.

The conference will be held at the The Murphy Institute, 25 West 43rd St. Conference is wheelchair accessible.

For sponsorships, group registration and all other inquiries, reply to this email or contact / 202-460-5199.

Not ready to register? RSVP on our Facebook event page and help spread the word. Thank you!

Training: Digital Skills for Labor – Aug. 21

We’re pleased to be co-presenting a daylong training on online organizing aimed at people in the labor movement. Whether you’re a beginner or looking to hone your skills with more advanced trainings, we’ll have something for you.

All participants MUST register here. The language in this form focuses on affiliates of the New York City Central Labor Council, but we are welcoming colleagues from community organizing groups, unions and labor groups who aren’t part of the CLC, students, activists and others allied with the labor movement. Wondering if this training is really for you? Just ask by emailing us here.


Wed, Aug 21, 2013 | 9:30 AM – 5:00 PM
New York City Central Labor Council
275 Seventh Avenue, 16th Floor
New York, NY 10001

This event is sponsored by the New York City Central Labor Council, the New York State AFL-CIO, the AFL-CIO, Organizing 2.0, the Consortium for Worker Education and the New York Paid Leave Coalition. Trainers hailing from the CLC, AFL-CIO and Organizing 2.0 will be on hand to give you a training tailored to labor’s needs. We’ll be teaching things like the Salsa email blast and petition system, social media skills for all levels, how to get buy-in for online organizing and what to look for in making a campaign website.

Registration is limited and expected to fill up rapidly. Register Today.

Introducing: Organizing New York – March 22-24

We’re very excited about the next big training conference. Here’s a very rapid summary of what you want to know.

Important pages and links:

Current partners and sponsors include Working Families, Civic Engagement Table, Wellstone Action, Rootscamp, & Democracy for America. Stay tuned for more!

Location is United Federation of Teachers, 52 Broadway, New York City. (Right by Wall St.)

This is a skill sharing conference. We have three main subject areas: online organizing, advocacy and campaigning & grassroots fundraising.

Wellstone Action will be putting a special Camp Wellstone as part of this event. Registration for Camp Wellstone will be done separately.

Fighting for Families on Social Media: A Training for Activists

Armed with Tweets and Facebook updates, activists are making their mark from Milwaukee to the Middle East. Social media is playing a powerful role. And we all need to get better at managing and using these tools.

[Print-quality poster here]

Our Fighting for Families social media training will focus on both sides of the fence: the organizations and organizers that lead campaigns, and the individuals able to move it forward from their computers and cell phones.

Social media in particular is an important component of a story telling strategy. With a dedicated team of citizen activists, we can make a real contribution to the ongoing fights for paid sick days, paid family leave and other struggles for our families’ future.

This training will be held on Wednesday, August 17 at the CUNY Murphy Institute for Worker Education in Manhattan. Register at

This training day is suitable for ALL LEVELS of expertise. Sessions and hands-on instruction will include:

  • Getting started in Twitter and Facebook
  • Setting up Twitter and Facebook on your cell or smartphone
  • Hashtags, lists, Twestivals, Townhalls and other Twitter tools
  • Cell phone photos and videos for impact
  • Understanding how and why social media works
  • How organizations should manage their social media accounts
  • Case studies: stories of successful social media campaigns

Speakers and Trainers include:

  • Farra Trompeter, Big Duck
  • Donna Norton, MomsRising
  • Beka Economopolous, Fission Strategy
  • Greg Basta & Olivia Leirer, New York Communities for Change
  • Elizabeth Jenkins, 32BJ SEIU
  • Eliza Bates, 1199 SEIU

Sponsored by:

  • Organizing 2.0
  • The New York State Paid Leave Coalition
  • The New York Union Child Care Coalition
  • 32BJ SEIU
  • MomsRising
  • A Better Balance